Scion Jumps Into Hot Crossover Fray With C-HR
Scion Jumps Into Hot Crossover Fray With C-HR. Lean concept C - h for the crossover of Toyota pointed out in the global auto show will come as a Scion car for the American market, confirmed Wednesday. Making his debut in the concept of Los Angeles Auto Show Scion year 2015, C - HR preview Version contained production from beginning in 2016.
When C - HR sales occur in 2017, the subcompact crossover will be the third new model Scion dealer, he promised, and iM going on sale in September. C h is that only the second model uses Toyota TNGA platform, behind the fourth generation of Prius.
"We believe that C - HR is really a place that is fun to drive, of superb vehicles looking for young," Andrew Gilleland, vice president of Scion, said Automotive News before the implementation.
Gilleland succeeded Doug Murtha in September, as Murtha moved to the Toyota strategy and planning.
By throwing himself in the subcompact segment crossover 5 doors, lean ultrahot Scion CH - R should be a volume seller. With popular xB which is currently abandoned, C - h is also to be the Ambassador for the Toyota youth-oriented sub brand.
We still want to kind of experience and I think that's thing that people need to be reminded," said Gilleland. As we pass the XB and we have other products that replace and lift for the brand, an icon of a piece of it. ''
Scion does not details on the Powertrain of C - h, although it will probably use a small four-cylinder engines and offers all-wheel drive optional.
It's the latest entry in the growing field of the subcompact crossover, which includes the Honda HR - V and Subaru Crosstrek, Mazda CX-7, Jeep Renegade, Fiat 500, Nissan Juke and the Chevy Trax.
The aggressive style that has been written deliberately to form function, such as Scion and Toyota hope it will appeal to younger buyers, urban.
The price is not known, although that Gilleland said it is important to keep C - HR below the threshold of $25,000 to make it affordable for the young Scion buyers would like to take and that it then feeds for the Toyota brand.